Embrace the Profit Potential of Die Cutting in 2023!
In the dynamic landscape of print, die cutting has emerged as a hot trend, captivating the market with its ability to add value to printed products. Not only does it command a higher price point, but it also offers a healthier profit margin. While anyone can start printing with a digital press, differentiating yourself by specializing in printed products with added value opens up a world of untapped potential.
For those new to die cutting, it may seem daunting at first. Questions about creating art and obtaining a die may arise, but fear not, as the barriers to entry are surprisingly low. Creating artwork for die cutting is a straightforward process. Design your work just like any other brochure or advertisement, but add one special step: a die line.
🟢 Step 1 -Create Artwork and a Die Line
A die line is an additional layer in your art document that contains a vector path indicating where cuts will be made. This process is typically done using Illustrator, and rest assured, the die line will not be printed with the original artwork. This die line layer is all your die maker needs once they know the model of your die cutting machine.
🟢 Step 2 – Have your Die Made
Once your artwork and die line are ready, getting a die made is a breeze. There are specialized die-making companies staffed with experts in this field. Simply send them your artwork, including the die line, and specify the die cutting machine you have. They will craft the appropriate die for your application, whether it’s a kiss-cut or a clean cut out.
Notable die-making companies like Kocher and Beck, Atlas Die, among others, provide reliable services. Dies typically start at around $150, and you can expect to receive them within a few days of ordering. With proper handling, these dies can last a long time. As you build up your die library, you’ll rarely need to order new cut patterns. Collaborate with your die supplier to maximize the longevity and usability of your dies.
🟢 Step 3 – Load It Into Your Die Cutter and Get Going!
The latest generation of rotary die cutters is truly remarkable. These machines operate seamlessly and are incredibly user-friendly. Dies are held magnetically onto the rotary drum surface, and all sheet timing and cut positioning can be controlled using the machine’s touch-screen interface. Witness the ease of loading a die and starting the cutting process in the video below. Both single and dual cylinder models are available to suit your needs.
Die cutting expands your production capabilities, and Horizon’s RD-N4055DM rotary die cutter stands out as an incredible addition to any setup. Die-cut projects offer a significantly higher profit margin, and with time, you’ll build up a reusable die library that enhances efficiency and productivity.
Horizon RD-N4055DM
Read more about this incredible product. The rotary die cutters from Horizon are a fantastic addition to production capabilities. Die cut projects command a much higher profit margin and it won’t take you long to build up a library of re-useable dies.
